All work

Lumen Skin

A softer kind of digital presence.

Concept project — fictional brief
ProjectWebsite & visual identity
RoleDesign & front-end concept
Year / Duration2026 / Concept study
Tools / ApproachHTML / CSS, Brand exploration

Brief

Create a skincare shopping experience that feels calm and informative, with a clear path from discovery to product understanding.

Approach

A warm palette and editorial typography give the ingredients room to speak. Product information stays close to the next action, with a simple hierarchy and generous spacing.

Proposed design

A proposed homepage, product presentation, packaging direction, and responsive layout. The cover is an illustrative design study rather than a functioning store.

Intended outcome

Intended outcome: a clearer product story and a considered first impression. No commercial performance claims are made.

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